Request A Website Today

Full Name:*
Address:*
Email:*
Phone:*
Fax:

Company Name:*
Address:*
Phone:*
Fax:

1). What is your current URL or Domain Name? *
2). Select the type of project you are requesting *	New Site Redesign Regular Content Management System Ecommerce
3). What specific areas of your current site do you feel are successful? Why?
4). What shortcomings exist with the current site and what three things would you change on the site today?
5). Have you conducted usability tests or gathered visitor feedback for your current site? If so. How long ago? Please include any reports of findings.
6). How important is it to maintain your current look and feel, logo and branding?*
7). What are the main reasons you are redesigning your site (new business model, outdated site, expanded services,different audience)?
8). What are your primary online business objectives with the site redesign? What are your secondary objectives? (Examples include increased sales, marketing/branding awareness, and fewer customer service calls) Please discuss both long and short term goals.
9). What is the main business problem you hope to solve with the site redesign? How will you measure the success of thesolution?
10). What existing strategy (both on – and offline) is in place to meet the new business objectives?
11). Describe a typical site visitor. How often are they online, and what do they generally use the web for? Give basic demographics: age, occupation, income level, purchasing habits. (Use as much detail as possible in profiling you target user. Profile more than one type if possible.)
12). What is the primary “action” the site visitor should take when coming to your site (make a purchase, become a member. Search for information)?
13). What are the key reasons why the target audience chooses your company’s products and/or services (cost, service, value)?
14). How many people (as far as you can tell) access your site on a daily, weekly, or monthly basis? How do you measure age? Do you forecast usage increase after the site launch and by how much?
15). Use a few adjectives to describe how your site visitor should perceive the new site. (Examples include prestigious, friendly, corporate, fun, forward thinking, innovative, and cutting edge.) Is this different than the current image perception?
16). How is your company currently perceived offline? Do you want to carry the same kind of message through your website?
17). How does your company differentiate itself from competitors? Do you think your current audience differentiates you from your competition? Please list competitor URLs.
18). List the URLs of any sites you find compelling. What specifically do you like about these sites?
19). Will this site use existing content form current site? If so, what is the source, who is responsible for approval, and has the content been edited? If not, will you be creating content in-house or using an outside provider?
20). What is the basic structure of the content, and how is it organized? Is it a complete overhaul of the current site or an expansion?
21). Describe visual elements or content that should be utilized from your current site or marketing material (logo, color scheme, navigation, naming conventions, etc.)
22). How will the content of the site (along with functionality and navigation) expand or differ from your current site? Do you have an existing sitemap for the outgoing structure? Do you already have a sitemap or outline for the proposed redesign?
23). What is your target platform and browser? Whom can we talk your organization to help respond to technical issues?
24). Are there specific technologies (Flash, JavaScript, DHTML, etc.) that you would like to use in the site? If so, how will they enhance the user experience? Please describe in detail.
25). Will you have database functionality (dynamic content generation, personalization/login)? Do you already have a database in place? Please describe it in detail, including specific information regarding existing programs and software.
26). Will you have a need for secured transaction (e-commerce)? Do you already offer transactions online? Please describe in detail.
27). Will you require other specific programming needs(such as personalization or search capability)? Please describe in detail.
28). How do most people find out about your current website? What kind of triggers prompt a visit (referral links, incentives, search engine terms)? What methods of distributing the URL already exist within the company on and office?
29). Briefly, what are your short-term marketing plans(specifically, for the site redesign and the 6 to 12 months following launch)?
30). Do you intend to keep the site updated? If so, how often? Who is responsible for updating and providing content?